Raising more money
We know how challenging it is to raise funds for your organisation at the moment. We’re here to help improve your results, transform your campaigns and activate more of your supporters.
An example of our recent work
An example of our recent work
Coastguard’s
The Big Swim
Earlier this year, we delivered all aspects of Coastguard’s inaugural The Big Swim, a month-long swimming challenge that took place in July all around New Zealand.
250%
Income target smashed in the event’s first year
Would you like your donor journeys to be awesome rather than average? Do you need a hand with the delivery and implementation of your community fundraising event? Would you like some ideas for a new event proposition? We can help!
How we can help – community fundraising
Event strategy
We can review the performance of your community fundraising event, help devise strategies to refresh it and boost performance, and deliver new acquisition, fundraising, event experience and retention plans.
Virtual challenges
We create and implement all elements of virtual challenges – from novel propositions with great participant experiences to recruitment, stewardship, and tactics to enhance fundraising performance.
Participant acquisition
We can work with you to market your events, generate leads and convert them using crafted landing pages and registration forms. We optimise SEM and paid plus organic social media advertising to maximise your ROI.
Participant experience
We pride ourselves on our best-in-class supporter journeys for event participants, based on careful segmentation, relevant multi-channel communications, great coaching and desirable incentives.
How we can help – donor experience
Donor acquisition
We can plan and implement your digital marketing activity for an appeal or campaign, with continual monitoring and optimising of channels, audiences and creative to help achieve the best results.
Appeal pages
We can craft high-converting landing pages that align with your campaign branding and messaging, and use sophisticated, data-driven customisation to maximise your audience’s engagement.
Donation forms & widgets
We have many years of experience striving to get the very best performance from donation forms and widgets and are always looking to boost conversion rates and average gifts well above industry standards.
Donor retention
We can work with you to craft supporter journeys that welcome your new donors, then nurture and retain them according to your specific objectives, including conversion to regular giving.
Our impact so far
events and appeals
participants and donors acquired
raised for the causes we’ve supported
Highlights from our blog
HomeMade’s recent reflections about fundraising
Discovering potential: some hidden benefits of cross-team workshops
Your questions answered
We’re always happy to answer your questions or share insights. Some recent questions we’ve been asked by clients include: